Digital marketing is the use of online channels to promote products, services, or brands. It includes strategies like social media marketing, search engine optimization (SEO), email marketing, content creation, and paid advertising.
Unlike traditional marketing, digital marketing allows businesses to reach a global audience instantly and measure performance in real-time. It offers targeted campaigns, improved customer engagement, and higher return on investment.
As more consumers rely on digital platforms, businesses must embrace digital marketing to stay competitive. Whether through a strong social media presence or optimized websites, it's now essential for brand visibility and growth in the digital age
It reminds me of when my cousin started her small craft business and struggled to reach customers beyond her town. Once she learned about SEO and social ads, everything changed. That moment perfectly reflects how online Pearson course help service works too it teaches you to use digital tools effectively so your efforts reach the right people at the right time, helping ideas grow faster in this ever-connected world.